Fourteen markets, fourteen spreadsheets.
StratCore Holdings manages capital deployment across 14 international markets, from currency hedging to regional growth budgets. Each market ran its own planning process in its own spreadsheet, reconciled manually by a finance team that spent more time chasing numbers than acting on them.
By the time a capital allocation decision reached the executive team, the underlying data was often three to four weeks stale — long enough for market conditions to have shifted entirely. StratCore's CFO, Renata Silva, needed a single source of truth that could model scenarios in near real-time, not a faster spreadsheet.
